hey, I'm danielle!
you are so welcome here.
hey, I'm danielle!
you are so welcome here.
The Story Behind The Uncoachy Coach...
People might think I share it all. I'm often found all over the socials, talking about the work I do, sharing stories about my boys, my dog, fretting about saluting magpies and moaning about avocados (why are they so SASSY, tho?).
But I actually don’t share much at all. I'm actually a very private person.
I share what I choose. I share what I want you to know.
And that’s my power. That's my business.
And it's YOUR power and YOUR business too.
You don’t owe anyone your full backstory, your trauma, your childhood stories. That's yours. That's YOUR story.
And this is mine! (Well, as much of it as I'm happy to share on here anyway.) Settle in huns, grab yaself a cheeky prosecco.
the early days...
I started my business in 2006 with nothing but a phone, a PC and the yellow pages - all from the spare room of my little terraced house.
I'd had a decent career to that point, having worked for various recruitment agencies in and around Cambridge. But I'd also had a gutfull of bad management, toxic work environments and seeing people living half-assed lives working jobs they hated. I knew I could do it my way and I knew I could do it well.
So I quit my job and went solo. YAY. Actually it was half yay and half crapping myself, but let's focus on the yay as we reminisce.
Within months, I’d beaten the national agency I was previously employed by to win a major contract. BOOM. I quickly turned over £50K - which in those days was a decent amount of moolah, considering I didn't really have a clue wtf I was doing. Lol, etc.
when the ground shifted...
Then came the recession of 2008 - I now had an office, staff, rent and a business model built on 'how it’s always been done' which was cool until overnight it wasn't done like that any more. Balls. Overnight, what had been working, stopped working. I learned fast that what gets you success in the easy times doesn’t keep you standing when the ground shifts.
So, did I quit? Of course not. I cried, questioned myself daily, had multiple meltdowns and was dramatic ASF. Obvs. But I didn't quit.
I rebuilt. I kept rebuilding. I reset - and I went again.
Every single time life has thrown something at me - and not just business struggles, but heartbreak, burnout, loss, health, ALL the fears - I have found a new way to navigate it.
And NOT by pretending to have it all together. By getting real, raw and messy enough to find what actually worked.
the turning point...
Fast forward to 2020. The world stopped. Recruitment definitely stopped. And I had a decision to make.
Do what I’ve always done: hustle, survive, play it safe...?
Or finally do the thing I’d been dancing around for years:
Gather up everything I knew about myself, about people, business and the chaos of LIFE into something that actually created an impact - and changed lives.
So obvs, I went for the second one because it sounded FUN asf but equally pretty damn scary and that's a vibe I've come to appreciate over the years. I'm here for that chaos caper.
I began by created online coaching programs, webinars and onlines services for people who’d been furloughed and realised they didn’t want to go back into the job that had - unbeknownst to them - become completely misaligned over the years.
I watched these people come alive.
That’s when it clicked. This wasn’t a new direction at all.
It was the direction I’d been walking all along.
rebellion, reinvention and reality...
Letting go of recruitment wasn’t just a career change. It was an ego death and a reality rebirth. I grieved the identity, the safety, the familiarity of it - of course. But what I gained was so much bigger.
I burned the rulebook, qualified as a Master NLP + Time Line Therapy™ Coach and officially began my journey of helping other people rebuild from the inside out - with real, rebellious reinvention - just like I've done for myself, many times over.
And, now we're here - Uncoachingly Coaching.
what i stand for...
I’m not here to do this the normal way. Normal got me stuck. Normal made me small. Normal made me quiet.
Even my kids remind me on a daily basis they are 'not here for normal'.
I'm here to teach rebellion with purpose, with love, with strategy and with ALL the mischief.
I help people rebuild their businesses (and themselves) from the inside out. Not with blueprints or buzzwords, but with energy, clarity and truth.
We strip it back.
We find what’s yours. And we build from there.
I'm here to help you remember your power.
The bit you buried, outsourced, or forgot about somewhere between surviving and succeeding. It’s not about starting over. It’s about coming home.
Yeah, I read it back. Yeah it sounds wanky. Also yeah, I'm not sorry.
my invitation to you!
As you’re here, reading this - maybe you already feel it?
That tug in your gut that says, it’s time for MORE.
I’ll challenge you, love you hard, kick your ass and call you out - sometimes all at once, it's a whole vibe all of its own.
I'll share all I've learnt in my 20 years of business owning. The times I've got it wrong as well as the times I've got it spot on. Equal amount of both.
I’ll help you find the clarity you can’t quite name.
And I’ll remind you, over and over again, that the most powerful thing you can ever be is YOU.
And THAT, my gorgeous one - is all you'll ever need.
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